In order to create the magazine, we must first decide what audience
we shall be targeting. Rock is the genre that I have chosen and in order to
uphold the Rock demographics, I must uphold their needs as they have certain
conventions that are recognisable to them. Due to the charts and various other
forms of media, TV and Radio and magazine, I have an understanding of what the
audience are portrayed as. As well as knowing what type of people purchase the
music based in the Rock genre. After studying certain reader profiles such as
NME, having many statistics to go by, I have discovered that the main audience
for a mainstream magazine is mostly consumed by teenagers. The focus group was
also an indicator to what is expected and demanding when looking at a magazine.
This enabled me to discover which
audience I wanted to target for my magazine. The target audience which I have
chosen is ranged between 15 – 25 years old also being both male and female, as they are relevant
and reasonable for my magazine. This large range means that I shall most likely
be targeting students, meaning that they shall most likely be unemployed or
either entering new employment. Having little to no wage. This puts the
demographic into the E grade of society. Rock is a genre in which is mainly
based stereotypically in the male demographic but I have made sure that my
magazine appeals to both male and female members of the public (Rock Genre). Due
to this information, I was inclined to make sure that the magazine price was at
an affordable rate for the audience. The price being £1.90 as to make sure that
due to the fact that this is a magazine that is just starting in the publishing
industry means that having it being sold at a low price gives it a better
chance at being successful. Also having them being published every other week
to ensure that the audience that consists of students are satisfied, compared
to that of higher end magazine such as Vogue which are much more expensive but
due to the content and the size of the magazines means that they are published
monthly.
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